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LAKE ZURICH, Illinois. Rick Derr, owner of Learning Express Toys of Lake Zurich, IL spoke with Steve Starobinsky, Chief Marketing Officer, at Diverse Marketing, about industry trends that are happening around the world. To view the segment, click the link below: Lake Zurich Owner Discusses Trends In The Industry
NEW YORK, New York. Rick Derr, owner of Learning Express Toys of Lake Zurich, IL gave his thoughts on the upcoming trends for Summer 2018, in the Oh So Trendy segment of this month’s issue of The Toy Book. To read the entire article in The Toy Book, click the link below: OH, SO TRENDY: How Hot Toy Trends Are …
BROOKFIELD, Wisconsin. Mary Lewis, owner of Learning Express Toys of Brookfield, WI, demonstrated to local FOX affiliate her upbeat in-store experience in a recent televised feature. “At Learning Express Toys, we aim to provide our customers with a lively, interactive shopping experience that delights the young and the young at heart,” she said. To view the several televised segments and …
EXTON, Pennsylvania. Rich and Fran Gordon, owners of Learning Express Toys of Exton, PA, discussed the benefits of relocating their store to its original location. To read the entire article on the Daily Local News, click the link below: Learning Express Toys Relocating From Exton Square Mall To Original Space
DEVENS, Massachusetts. The hard lesson to be learned from the Toys “R” Us’ bankruptcy and now liquidation, for all those fast-growing businesses that dream of going public or aggressively expanding using private equity is “Beware!” Hind-sight is always 20/20, but had Toys “R” Us taken a more conservative growth path, and invested their profits in developing a knowledgeable sales force, …
DEVENS, Massachusetts. New Orleans ABC affiliate, WGNO, recently interviewed Learning Express Toys CEO & Founder, Sharon DiMinico. In the interview, DiMinico discussed her company’s unique in-store experience that keeps customers coming through the door in an ever-increasing digital age. “We have been able to withstand the growth of Amazon and Walmart,” DiMinico said. “We’ve coexisted with Toys ‘R’ Us for …
CARY, North Carolina. William Meredith, owner of five Learning Express franchises in the Raleigh, NC Metro Area, was recently interviewed on local television channel WRAL. In the interview, Meredith described the importance of in-store customer experience. “The in-store experience is what we are trying to do really well with,” he said. To read the article and see the entire segment …
WILMINGTON, North Carolina. Mark Fair, owner of Learning Express Toys of Wilmington, NC, was recently interviewed by local NBC Network affiliate WECT. In the interview, Fair described how all Learning Express Toys franchises are ready to welcome the Toys “R” Us customer base. “We offer a great in-store experience,” he said. “We offer a place where people can come play …
NEW YORK, New York. Lisa Visco, Vice President of Merchandising at Learning Express Toys, was quoted in the Toy Association’s recap of Toy Fair 2018. Lisa remarked on the innovative new products she saw from Learning Express’ vendors. “It looks like 2018 should be another strong year for toys!” she said. Founded in 1916, The Toy Association, Inc. is the …
SHREWSBURY, New Jersey. Learning Express Toys of Shrewsbury partnered with local Girl Scout troops and Parent-Teacher Organizations in a series of events, in order to promote local businesses in their community. Customers were able to purchase cookies, as they shopped through out their local stores. A percentage of the sales were donated to local PTO, as well. To read the …
