Learning Express Toys Appoints New CEO at Annual Convention Commemorating 35 Years of Play

Meghan Thompson Convention, Franchise News, Franchising, Retail, Toy Industry, Uncategorized

Devens, Mass., June 30, 2022 — The Learning Express Toys & Gifts Franchise hosted its annual Convention and Vendor Expo in Ft. Lauderdale, FL earlier this week, giving store owners a first look at upcoming products from nationwide vendors.  This Convention marked the 35th anniversary of the franchise and founder Sharon DiMinico’s transition from CEO to her daughter, Lauren Derse. …

Thousands of toys donated to Joe DiMaggio Children’s Hospital in Hollywood, Florida

Meghan Thompson Convention, Franchising, Philanthrophy, Retail, Toy Industry, Uncategorized

HOLLYWOOD, FLA. (WSVN) – A truckload of toys made their way to a South Florida children’s hospital, a special delivery that promises to bring smiles to the young patients and take some of the stress out of a hospital visit. 7News cameras on Wednesday captured stuffed animals, dollhouses, play sets and other toys that will be gifted to patients at …

Kids drive demand via TikTok as Learning Express web sales soar

Meghan Thompson Franchising, Marketing Programs, Toy Industry, Uncategorized

Digital Commerce 360 Gretchen Salois Original Article Posted at Digital Commerce 360. The pandemic fueled a social commerce phenomenon that resulted in an unexpected jump in web sales thanks to children sharing popular toys like Pop Its and Squishmallows on TikTok. Toy retail chain Learning Express is riding this wave of success while keeping an eye out for the next …