The 25th Anniversary Toy of the Year® (TOTY®) Awards celebrated the most innovative and creative toys in the industry, but this year’s event held special significance for Learning Express Toys and its visionary founder, Sharon DiMinico. As a pioneer in the specialty toy industry, DiMinico’s induction into the Toy Industry Hall of Fame marks a well-deserved recognition of her profound impact on the world of play.
Sharon DiMinico’s Legacy with Learning Express Toys
Founded in 1987, Learning Express Toys has grown into the largest specialty toy retailer in the United States, thanks to Sharon DiMinico’s dedication to providing high-quality, educational toys with a personalized shopping experience. Her vision of a neighborhood toy store that fosters creativity, learning, and community has become the hallmark of the brand’s success.
DiMinico’s leadership has not only built an iconic brand but also empowered countless women entrepreneurs through the company’s franchise model. Each Learning Express store is independently owned and operated, allowing owners to create unique shopping experiences tailored to their local communities.
A Hall of Fame Honor
At the TOTY® Awards, Sharon DiMinico was officially inducted into the Toy Industry Hall of Fame, joining the ranks of legendary figures in the toy industry. This prestigious honor highlights her trailblazing career and her unwavering commitment to bringing high-quality toys to families across the country. DiMinico’s dedication to empowering women entrepreneurs and her contributions to the specialty toy market have left an indelible mark on the industry.
Learning Express Toys: A Community Staple
Learning Express Toys continues to set itself apart with:
- Curated, educational toys that inspire creativity and learning
- Hands-on play areas for kids to explore
- Exceptional customer service, including free gift wrapping
- Community-focused events like craft workshops and game nights
These personalized touches create a shopping experience that big-box retailers simply can’t replicate. Under Sharon DiMinico’s leadership, Learning Express has remained a cornerstone of neighborhoods across the country, proving that specialty toy stores have a vital role in the community.
Looking Ahead
As Learning Express Toys continues to thrive, Sharon DiMinico’s influence will undoubtedly guide its future. Her commitment to high-quality toys, exceptional customer service, and community involvement remains the foundation of the brand’s enduring success.
For more information about the 25th Anniversary Toy of the Year® Awards and Sharon DiMinico’s induction into the Toy Industry Hall of Fame, read the full press release here.
Experience the magic of Learning Express Toys and discover how one woman’s vision has transformed the way families shop and play.
Hall of Fame Video
See the video shown at the TOTY Awards below.