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Learning Express Launches 2017 Holiday Catalog

Mike Derse Marketing Programs

DEVENS, Massachusetts. Learning Express management announced today the mailing of the 2017 Learning Express Holiday Catalog, “Unwrap the Magic!”, to their customers homes.

The holiday catalog, which has been published annually since 1995, features what Learning Express management feels will be the upcoming holiday season’s best-selling toys, books, games and gifts. While the franchisor produces five printed publications each year, the Holiday Catalog is certainly the most important.

“Our 2017 holiday catalog is one of our best yet,” said Vice President of Merchandising, Lisa Visco. “With 275 products and over 50 vendor-sponsored promotions, it will definitely drive foot traffic into our stores during this important holiday season.”

Customer engagement with the book has yet to be measured, but early feedback from the franchise community is positive. Each holiday catalog contains a mix of new and best-selling product in order to provide customers the best gift-giving ideas possible.

“We have a number of themed pages this year capturing the “hot” trends of today,” said Visco. “Unicorns & mermaids, magic sequins, Paw Patrol, Peppa Pig and more. We hope that our customers come in to Learning Express to “Unwrap the magic!”

An online version of the 2017 Learning Express Holiday Catalog can be found here: 2017 Learning Express Holiday Catalog. Hard copies are available in many store locations, while supplies last.

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